It all started with a compliment…
Welcome to Small Batch Cocktail; a family run business with the taste for tailor made cocktails.
A lot of people ask me; “What made you start the business?”
During the COVID-19 lockdown of 2020, we (my wife and daughter) started to supply readymade batch cocktails to the local community as we knew people were finding it tough, not being able to go out and we all had some time on our hands.
What we didn’t realise was that it would take off the way it has.
It wasn’t just because of lockdown that inspired the business concept. I had previously worked in the hospitality industry for several years working in bars and learning about mixology, different tastes and how to put together the perfect blend of ingredients to make the perfect cocktail.
Having a passion for mixology was quickly followed by learning more about the industry and that expedited to discovering that people really liked what we were creating. When we used to have friends over for parties, I would often hear people say,
“These cocktails are amazing"
“Could you make me some?”
and “You should bottle these and sell them!”
I always smiled at these compliments and didn’t really give it a second thought.
How it started...
As we were all shielding during lockdown (as my daughter is a Leukaemia survivor) we decided to try and see if people would be interested. We bought 150 bottles, made some cocktails, stored them in the fridge and they sold out very quickly. The problem we then faced with was that we needed more bottles… and quick!
The only place that sold the bottles we needed for the orders we had was in Newcastle! So I decided to get up at 3am, drive to the North East and collect them, return to Stoke-on-Trent, ready for the dispatch deadline.
The next step was looking at larger quantities of bottles. We knew that ordering 4,000 bottles on a pallet was a risk bit we so glad we took that risk. We are thankful we did because we have a 5 pallets of bottles now being delivered every week!
The next step on our journey...
Things were going from strength to strength and people were loving our cocktails. The website soon followed the Facebook page (which reached over 4,000 followers in 2 months) currently over 9,000 and now we are in talks with selling our cocktails into pubs and clubs too, and local shops
Who would have thought that in a matter of months, we now have an ambition to see our brand of cocktails as a nationwide best seller and on the shelves of the pubs, clubs and restaurants across the UK?
This is not a one-man business. I am grateful of having the support of my wife; Emma and my daughter. We work as a great team together fulfilling and managing orders along with our intense marketing strategy to help grow the business. We have also now employed other to help the business grow. We have also just moved into a 10,000sqf Factory
So here we have it, our brand is popular, people are loving our cocktails and things are heading into a whole new era for Small Batch Cocktail.
We are thankful for the support we have received, and long may this continue.
Just remember… Your tailor-made cocktail is just a few clicks away, and we would love to get your feedback.
we will also keep everyone up to date with how the journey is going!
Small Batch Team